Good Leads or Bad Leads?

My personal friend and Mentor, Tom "Big
Al" Schreiter, has been sharing some of
his tips about prospecting with me. He says
it best in Tip #16 of the "77 More Hot Prospecting
Ideas" series.

Good leads or bad leads?

You'll always hear some distributors complain that
they have "bad" leads. Yet, other distributors say
those very same leads are excellent.

Since both distributors are commenting about the
same leads, we can safely assume that the leads
aren't the issue. So what is the difference?

Successful distributors know that their first step
is to separate the useless prospects from the good
prospects. In every set of leads you'll find some
leads who say:

"Oh, I'm not interested. I'm 89 years old and just
want to watch television. I just wanted somebody
to call and visit with me."

"I never gave you permission to call me. I never
filled out a form. I bet it was my worthless
neighbor who turned in my name just because my cat
messes up his flower bed."

Once these non-qualified prospects are quickly
sorted out - the real work begins.

Now it's time to talk to the qualified prospects.

This is where the difference between "good" leads
and bad "leads" is created. When a qualified
prospect talks to a trained, competent distributor
who knows what to say and what to do . . . the
qualified prospect becomes one of those "good"
leads.

When a qualified prospect talks to an untrained
distributor who doesn't know what to say or what
to do . . . the qualified prospect becomes one of
those "bad" leads.

It's pretty obvious, isn't it? This explains why
two distributors can get two entirely different
results with the exact same lead.

So if you're having difficulties with leads, don't
look for different leads.

Instead, learn what to say and what to do to turn
neutral leads into hot prospects for your
opportunity.

Want more training like this start with this
free eBook "Success in 10 Steps"

~Debbie